7:00 AM Your next clients, found before coffee.
A short list of Waterloo Region companies that look like your best clients, each with a reason. Warm contacts from last month’s talk get a polite follow-up until they answer.
Lead Radar finds companies worth a call, proposals get a follow-up that sounds like you, and past clients remember what you do.
A day at Arden Advisory, an example consultant. The business and the numbers are illustrations.
What kind of business do you run?
A short list of Waterloo Region companies that look like your best clients, each with a reason. Warm contacts from last month’s talk get a polite follow-up until they answer.
Discovery calls book straight into your calendar with a reminder. Your call notes become a clean proposal the same afternoon, ready for your review.
A month of LinkedIn posts is planned from your own ideas and client lessons, ready for your OK. The monthly email to past clients and contacts is drafted too.
Every job above is priced on its own. Start with one.
Consultant marketing has one hard limit: your time. While a project runs, nobody is selling. When it ends, the calendar is empty and the next contract is weeks away. A small consulting business has no sales team, so B2B lead generation happens in spare hours, if at all. Chip keeps the selling going in the background.
Good outreach starts with knowing who to call and why now. Maybe a company has a new owner, or just opened nearby. Finding that means digging through news, job posts and registries. So you fall back on a template: "Hi {first_name}, I help companies like yours grow." People spot it at once.
Chip does the research. Each week you get new names in your market, checked against what you look for, with one line on what changed and why now is a good time. He can draft a first note too, if you want one. Your own Lead Radar does this.
During a project you are the whole team. You meet people on calls and at events, and you mean to follow up. Eight weeks later the project ends, the contacts have gone cold, and your pipeline is empty.
People you meet get a short note in your voice within a day or two, then a check-in a week later. They run while you deliver and stop when someone replies. Follow-ups that never stop does this.
Your contact liked the call. Now two other people at their company have to say yes, and your PDF sits in their inbox. You do not want to seem pushy, so you wait. A bare "Just checking in" gives them nothing to take to their boss.
Chip turns your call notes into a draft proposal the same day. Later he sends a short note that helps your contact make the case inside their company, then one closing note if there is no answer. Quotes that close and Follow-ups that never stop cover this.
Referrals depend on being remembered. A client who valued your work in March cannot recommend you in November if they cannot say what you do. Posts and notes to past clients would help, and they are the first thing dropped in a busy week.
Chip drafts a month of posts from your own ideas and project lessons, plus a regular email to past clients. Tell Chip what was shared in confidence, and he leaves it out. A month of posts in an afternoon and Newsletters people open do this.
Every Simplet is its own small product with its own price. Take one, try it for a month, add another when you're ready.
You don't log in to a new system or train your staff. Chip runs everything on our side. You approve from your phone, or let him run.
Choose one Simplet or several. Each has its own price, and there are no bundles to decode.
A short setup form, about 20 minutes, connects your calendar, forms and phone number and learns how you write. We test it on your own enquiries before it goes live.

Anything written in your name waits for your OK in one simple list, unless you have told Chip to send it on his own. Urgent things reach your phone right away.
It depends on your gaps. If you are booked six months ahead, a regular note to past clients may be all you need. If you have had empty weeks between projects, start with Lead Radar or proposal follow-up. Each Simplet has its own price.
It sounds like you, because Chip drafts from your own emails and proposals. We agree how many follow-ups go out and how far apart, and a reply stops them. Let routine notes go out on their own, or read each one first. Your call.
Chip works in your email and calendar, so he can see what is in them. Tell us during setup which mailboxes he may use. Your calendar and any CRM stay as they are.
Yes, with care. Lead Radar never contacts anyone for you. When you choose to reach out, we set up your notes to fit Canada's anti-spam law (CASL): your name and contact details, a working unsubscribe, and a message that fits the person's role.
Chip is the SimpleUP robot. He stands for the AI tools that do the routine work in your Simplets, like replying to new enquiries and sending reminders. Behind him is our Canadian team, who set everything up and look after it.
More questions? See the full FAQ.
See a day of it working, then pick the one you want.